The accelerator provides you weekly online 90 minutes sessions with Rebecca and members of NZFIN that include a combination of training, personalised coaching, access to expert networks and a community of supportive, like-minded people. This unique combination ensures you’ll receive a hands-on, personalised approach to develop the best growth plan for your business.

If you’re revenue-generating and looking for that next phase of growth, this programme will give you the structured, personalised plan you need to scale your business to the next level.

Underpinned by the Rise Growth Lab Blueprint, the programme includes 4 phases.

Phase 1: Determine your direction

As the leader of a business, the single most important thing you can do is set the direction for the travel - in the same way you enter the destination to your GPS rather than travelling along with no end in mind!

Whilst many food & beverage entrepreneurs I’ve worked with may have a rough idea of a vision and / or mission and maybe some goals, most commonly what my clients have been lacking is a view of the commercial goals. Without profitable revenue coming in, your business will cease to exist.

Therefore in this phase we explore not only your values, vision and mission, but we combine those with a clear articulation of commercial goals to create a more compelling and tangible revenue target to chase!

So you can:

have absolute clarity on what commercial success looks like in 12 months time so you can in-turn build a growth plan to deliver it.

Phase 2: Navigate your path

Here we ensure that you are building a business that responds to the market dynamics and consumer needs & pain points. You’ll undertake market analysis to dig deep and uncover knowledge and insights around the areas of consumer, competitor, category and channel. Combine this external analysis with an internal health check on your business to understand capability, performance, resources & systems. You can then move into phase 3 knowing you have a business that is set up to deliver on the direction you’ve set in phase 1.

The final step in this phase is to develop a SWOT to bring it all together and assess what your business does well, where you need to improve, help identify ways to exploit opportunities, and identify and prepare for potential threats.

So you can:

identify the priority growth levers (ways to grow) for your business that will enable you to reach the destination you’ve outlined in phase 1.

Phase 3 - Develop your growth blueprint

Phase 3 is the strategy development phase (which is really all about deciding what to do and what not to do, so you can focus your efforts and limited resources). You’ll also have a 1:1 strategy session with Rebecca to support development of your plan to ensure it is robust and is setting you up for success.

During this phase you’ll use the Ansoff Matrix to prioritise the various ways you could grow considering different combinations of market and product development. You’ll also develop your marketing strategy which will provide clear answers to the following three questions: a) Who is your target consumer? b) What do you want your brand to stand for in their hearts and minds? c) How will you achieve this.

So you can:

Prioritise the ‘heavy hitters’ - the growth opportunities that will make the biggest impact and enable you to hit your growth targets quicker. You’ll also be able to make quicker, confident decisions on what marketing activity you can say ‘yes’ and ‘no’ to, AND develop a stronger, more loyal relationship with your consumers (and community!)

Phase 4 (Week 7 onwards) - Execute with impact & accelerate!

By Phase 4 you have the appropriate guardrails for making decisions on what and when to invest your precious resources on (in other words, deciding how you’ll make your plan happen and create that deep connection with your consumers that will have more and more of them lining up to buy your product, more often).

At this point you’ll gain exclusive access to the Rise Growth Hub that includes video trainings, masterclasses, templates and tools to upskill you in the areas you need it most to make your plan happen!

During this time you’ll also continue to have access to live training and coaching with Rebecca, access to our network of industry experts & a likeminded community

So you can:

remain on-track and accountable for achieving the growth plan you’ve developed to reach your 12 month goals.

Programme investment:

3 month option = 3 x payments of $800 + GST (Total of $2400 + GST)

or 6 month option = 6 x payments of $700 + GST (Total of $4200 + GST)

Initial payment of $325 required to secure your spot (this amount will come off your total amount owing) .

Funding support from the Regional Business Partner Network

This program is registered with the Regional Business Partner Network meaning you may be entitled to co-funding towards this. Book a call to learn more.